India has one of the largest and most diverse food markets in the world. From traditional sweets to modern protein drinks, thousands of food products are sold every day. To keep food safe, the Food Safety and Standards Authority of India (FSSAI) regulates all food items sold in the country. Most foods fall under standard categories such as dairy, bakery, edible oils, beverages, and packaged snacks.
However, some food products do not fit into any existing category. These are known as Non-Specified Food Products. Understanding this category is important for food startups, manufacturers, importers, and even sellers on online platforms.
This article explains what non-specified food products are, how they are regulated, and what businesses must do before selling them in India.
What Are Non-Specified Food Products?
Non-Specified Food Products are food items that are not covered under any existing FSSAI standard. This means there is no defined rule for their ingredients, composition, or quality under current food regulations.
These products are usually:
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New in the Indian market
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Based on foreign food formulas
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Using new ingredients
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Made with advanced food technology
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Designed for special nutrition or health purposes
Since FSSAI has not yet defined standards for such products, they are treated separately to ensure public safety.
Why Does This Category Exist?
Food technology is growing fast. Every year, companies launch:
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Plant-based foods
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Protein supplements
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Fortified drinks
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Energy foods
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Functional foods
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Herbal blends
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Imported nutrition products
Many of these products do not match traditional food categories. Without a special system, these products would either remain unregulated or get rejected. That is why FSSAI created the Non-Specified Food category.
It allows innovation while keeping safety checks in place.
Examples of Non-Specified Food Products
Some common examples include:
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Protein bars and shakes not listed in FSSAI schedules
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Imported health drinks
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New types of energy foods
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Herbal nutrition blends
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Special diet foods
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New sweeteners or plant extracts
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Novel food ingredients
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Functional beverages
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Diet supplements that are not nutraceuticals
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New plant-based food items
If a product does not match any FSSAI standard, it is treated as non-specified.
Why Approval Is Required
Non-Specified Food Products cannot be sold in India without FSSAI approval. This is because:
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Their safety is not already established
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Their ingredients may be new or uncommon
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Their health effects are not officially recognized
FSSAI checks whether the product is safe for consumption before allowing it in the market.
What Is Product Approval?
Product approval is a special permission given by FSSAI for selling non-specified food products.
FSSAI reviews:
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Ingredients used
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Source of raw materials
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Manufacturing process
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Safety studies
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Nutritional information
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Label claims
If everything is found safe and acceptable, FSSAI grants approval.
Only after approval can the product be manufactured, imported, or sold in India.
Who Needs to Apply for Approval?
You need to apply for approval if you are:
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Manufacturing a new food product
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Importing a foreign food item
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Selling a health or nutrition product not listed in FSSAI
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Launching a new diet or wellness food
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Creating food with new ingredients
Both Indian manufacturers and foreign importers must apply.
Documents Required for Non-Specified Food Approval
FSSAI generally asks for:
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Product name and category
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Ingredient list
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Composition details
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Manufacturing process
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Safety data of ingredients
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Shelf life information
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Label and packaging design
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Free sale certificate (for imported products)
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Test reports from NABL labs
These documents help FSSAI check whether the product is safe.
Approval Process
The basic process includes:
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Filing application on FSSAI portal
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Uploading product and ingredient details
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Submitting safety documents
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Expert review by FSSAI
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Additional queries, if any
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Grant of approval
The process usually takes a few weeks to a few months depending on the product.
Why Many Applications Get Rejected
Common reasons for rejection include:
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Unsafe or banned ingredients
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Missing documents
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Wrong labeling
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False health claims
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Lack of safety studies
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Incomplete formulation
This is why professional guidance is very helpful.
Importance for Food Businesses
If you sell a non-specified food without approval:
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Your product can be banned
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You may face penalties
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Import shipments may be stopped
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Online platforms may delist your product
Proper approval builds trust and allows smooth business operations.
Frequently Asked Questions (FAQs)
Q1. What is a non-specified food product?
Ans. It is a food item that does not fall under any standard category defined by FSSAI.
Q2. Can I sell non-specified food in India without approval?
Ans. No. FSSAI approval is mandatory before selling or importing such products.
Q3. Are protein supplements non-specified foods?
Ans. Some protein products are standard, but many advanced formulas fall under non-specified food.
Q4. Do imported foods need this approval?
Ans. Yes. If the imported food is not covered under FSSAI standards, approval is required.
Q5. Is herbal food also non-specified?
Ans. If the herbal food is not listed under FSSAI categories, it becomes non-specified.
Q6. How long does approval take?
Ans. It can take a few weeks to a few months depending on product complexity.
Q7. Can FSSAI reject my application?
Ans. Yes, if ingredients or documents are not satisfactory.
Q8. Can one approval be used for multiple products?
Ans. No. Each product and formulation requires separate approval.
Q9. Is labeling checked in this process?
Ans. Yes. FSSAI reviews packaging and label claims carefully.
Q10. Why should I take professional help?
Ans. Experts ensure correct documents, safety compliance, and faster approval, reducing rejection risk.
